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How Do I Get Quality Targeted Lead's For Free Without Cold Calls?

By: Choice Harris

Still banging away on the phone making cold calls, are you? Are you still buying those expensive lead lists? Of course the Tuesday night hotel meetings are a real blast (not)! And my dear family and friends, they're trying to be patient with me; but they are getting of me approaching! I'm sure glad those days are over.

Building your business the way you've always done it, is totally obsolete. It's an irrelevant, old-school sales methodology that is only used by marketers who are unfamiliar with attraction-based sponsoring and recruiting.

Most people today dislike being approached or solicited. It makes the marketer look unprofessional and they are sometimes met with anger. Folk just don't want to know about your business out of the blue. The old way of prospecting does not work in today's market.

But now that just about everyone is using the internet, there is a huge window of opportunity for today's marketer. One can take an idea, or even their casual hobby and create a thriving business with very little money out of pocket.

But the numbers say that 95% of those who start a home business will fail. The number one reason for failing is that they didn't acquire the knowledge and skills necessary to succeed in today's modern, competitive market place.

So is there a key or an industry secret that you need to know in order to be a successful marketer today? Glad you asked!

It's simply this...If you're in the business of getting someone to buy from you, or join your team, you've got to find a way to get them to welcome you. The last thing you want to do is be a pest. Think about it...would you want someone pestering you for something you're not interested in?

So there's one of two things you can do to effectively build your business...

1. You can contact hundreds of people a day doing the old-school cold calling, and hopefully you'll make a sale (by the way, this is what the 95% of people who fail do);

2. You can position yourself so that interested prospects try to find you, and contact you instead of you finding them.

If you want to grow your business then of course you'll go the second way described above. Now you're being perceived as in expert in your business, which is what the prospect will value when considering your business.

In this way, the prospect is asking you to consider them, rather than you asking them to join you or buy from you. The old-school sales tactics never comes into play. Even the very idea of sales is dismissed. It is now about relationship.

Again it is extremely valuable to be in a position as a knowledgable service provider that is being sought after.

Yes, you can be that leader and that expert that everyone likes to work with. When you do make phone calls and emails, they are welcomed and valued instead of detested and deleted.

Article Source: Main Articles

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