Life Insurance Sales - Starting Off Cold Prospecting

One gets use to knocking on doors and getting to know people when one is in their own business. So I feel that I understand the concept of cold prospecting pretty well.

The most expensive part of starting off your career in life insurance sales is developing a client base. Often a new sales recruit will look at a seasoned and successful life insurance agent and enviously comment to themself, "I wish I had their client list".

With most seasoned sales people, we know that there is a good chance we will have more "NO" then "YES". Why? Because when you start out with a cold prospecting list that is what happens. I always ask myself "where do I start" when I am looking at selling a new product or service.

Cold prospecting, though not easy, does have one benefit. You do not need cash. I've been able to set up businesses with little or no cash by taking the time to do cold prospecting. That's why there is an appeal for cold prospecting.

Most times the people who have a good reputation and a large client base are those who have put in the agonizing hours working their prospects. As time has passed they've gotten better at getting to know people and developing word of mouth. But in the beginning they've had to do the up front work.

I've found that people who like to take short cuts are those who are impatient and often quit because they don't get quick sales results. In any type of sales, you need to go the distance to learn the skills required to stay in business. Many times you learn valuable lessons after you've failed several times at what you're doing.

To succeed in sales, you need to learn the sales trade. So take the time.

THE QUESTION: Should you take all that time to learn to cold prospect or to deal directly with life insurance leads??

Article Source: Main Articles

For life insurance agents. Is it more advantageous to start your life insurance career using life insurance leads, or should you take the time to learn to cold prospect? This article talks about the benefits of both. www.express-leads.com

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