Jeff Beale's Articles in Internet Marketing
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How Marketing Can Not Cost A Dime
Marketing cost. Whether it is time or money, marketing cost. The key is how much of it will give you a return. If you can develop a marketing campaign that gives you greater return than your investment, then your marketing cost you nothing but time. But this is time well spent. On the other hand if you do not market it is also costing you, severely. If you do not market, then the marketplace does not know you exist, thus you loose business. I ask you, is it better to spend a thousand dollars to make a million or to save a thousand dollars and make a hundred? This is a no brainer but many companies fall into this trap. Now I am not saying go out and spend the farm on advertisements. You know the saying a fool and his money soon parts. I am saying to strategically place your brand in places that will generate you business. You can do this with low cost and high returns.
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