Simon 566 Small566's Articles in Marketing Show All|Display Category|Title|Newest|Oldest Digital Marketing is Scary Digital Marketing is Scary Digital marketing in simple words is nothing but marketing which is conducted through the digital media. The process is simple, time effective and cost effective too. It is in many ways similar to internet marketing but digital marketing has a wider range of marketing mediums. Other than the methods used in the internet marketing, digital marketing also uses mediums like phone, SMS, MMS, banners and hoardings which does not need internet but can at the same time market the product or the service. The reaching out capacity of digital marketing is very high when compared to other methods. There are two types of digital marketing. The first one is ‘Pull Digital Marketing’ and the second one is ‘Push Digital Marketing’. Pull digital marketing is a technique in which the user seeks for the information that he / she requires himself. In this technique the customers have to be pulled towards the service in order to see some sale or promotion. Websites, blogs, audio files and video files are good examples of this type of digital marketing. The greatest advantage of this type of marketing is that there is no restriction on the data or any specific format or technology as the users themselves select the content that they are looking for. But one should remember that the content kept here would no more be personal as it would be available for the review of everyone. Yet another drawback here is that you would not be able to track many details out of it other than the information on the total download, page views, reference, information on the location, etc.	Submit Articles Member Login Top Authors Most Popular Articles Submission Guidelines Ezine Notifications Article RSS Feeds New Stuff About Us Link to Us Contact Us Privacy Policy Terms of Service   :: Top Author Businesses: Try your luck, Play BlackJack   :: Our Supporters:
Main Articles. All Rights Reserved. © 2005, 2006 Use of our service is protected by our Privacy Policy and Terms of Service.